Most women who book this aren't new to content. You've done the trainings, the reel challenges, the business coach, the content support, and none of it met the mark. It isn't effort you're missing. It's a strategy built on what you actually sell, and someone in your corner while you make it land. That's the gap this closes.
Pay and book instantly · 50% credited toward Revenue Accelerator or Consulting if you enrol within 14 days
And both of them end the same way, with content that isn't paying you what it should.
You're getting the reach. The saves, the shares, the occasional reel that takes off. And almost none of it turns into enquiries or sales. The audience is watching, they're just not buying, and you can't work out where the drop-off is.
Content does make you money, just nowhere near what your reach should produce. The interest is there and it's leaking somewhere between the scroll and the sale. That's a conversion problem, not a posting problem, and posting more won't touch it.
The week is built to find the exact point your content stops converting, and rebuild it so the attention you already have turns into sales.
Book The Content Strategy WeekYou've been posting for months, on your own and with AI, and the content isn't turning into sales. You don't need another content course or another trending audio, you need Em's eyes on what you're actually selling and how your content should carry it, and you're not filling out an application for a six-month container to get it.
You're posting consistently but the content isn't turning into enquiries or sales, and you can feel it, you just can't see it from the inside.
You don't need another content course. You need a bespoke Instagram strategy built on your offers and your positioning, then someone in your corner while you actually post it.
You're container-curious. You want to feel what working privately with Em is like before you commit to six months. This is the taste, with the door to the full room left open.
You can keep guessing at content, copying other people's hooks and leaning on AI captions, and stay exactly where you are.
Or
You can build a content strategy that actually sells and watch your Instagram change in 7 days.
A discovery call is free, it's twenty minutes, and you're being sold to. The Content Strategy Week is the opposite of all three. You pay because the value is the strategy we build together, not a pitch wrapped around it. You're not being convinced of anything. You're being handed a bespoke content strategy and a week of support to land it.
You bought the strategy. So you walk in as the buyer, and Em walks in as the strategist.
That power dynamic is the whole point. The session is built around your Instagram, the content that's working, the content that's leaking attention and sales, and the single highest-leverage shift in how you show up over the next ninety days. Then you don't go home to post it alone. You go home with Em in your pocket for the week, and a final call to lock it all in.
A content strategy is common. The week of support while you post it, and a call to lock it in, is what almost no one gives you, and it's the part that makes the strategy actually sell.
Ninety minutes, private and 1:1 with Em.
It starts with a comprehensive audit of your Instagram, your bio, highlights, pinned posts and grid content, and the sales process running underneath it. From there we build your bespoke content strategy together, mapped to how you actually sell. Not a generic calendar, a strategy built on your offers and your audience.
One week in Em's voice notes while you post.
This is the part that makes the difference. As you create, Em is right there, reviewing your hooks and captions, pressure-testing your content and keeping you moving while it's still fresh, not three weeks later when the momentum is gone.
Thirty minutes to lock it in at the end of your week.
We close the week together. Review what you've posted, sharpen what's landing, and set the content plan for your next ninety days, so you leave with direction, not a blank calendar and a good intention.
You don't leave with a content calendar you'll never open. You leave with a written, bespoke Instagram strategy, a week of access to make it real, and a final call to lock the next ninety days.
A comprehensive audit of your Instagram before we build anything, your bio, highlights, pinned posts and grid content, and the sales process running underneath, so the strategy is a fix for what's actually there, not a guess.
A written Instagram content strategy built from your call, your pillars, your positioning and what to post in what order, with the reasoning behind each move, so you are never guessing what to say next. Your roadmap, not a transcript.
Your 90-minute strategy call and your 30-minute final call, recorded and yours to keep, so you're present in the room instead of scrambling to take notes.
One week of hands-on support with Em in your voice notes while you post, so the strategy turns into content that ships, not good intentions.
If what we scope is bigger than a week, you leave knowing exactly which room is built for it, with 50% of your fee credited toward it.
If The Content Strategy Week makes it obvious that your business needs the full container, 50% of your fee is credited toward Revenue Accelerator or private Consulting when you enrol within 14 days. So if you ascend, half the week comes straight back to you off the container. And if you don't, you still walked away with a strategy and a week of support that paid for itself. There is no version of this where the fee is wasted.
No application, no clarity call to get in, no waiting on a cohort. You book, you pick your time, your week begins.
Secure Stripe checkout. The moment your payment goes through, the confirmation page gives you a link to book your strategy call immediately, plus a short prep form so Em walks in already across your business.
It isn't a content calendar. It's a bespoke strategy built on what you actually sell, a week of Em in your corner while you post it, and a call to lock the next ninety days. Priced by the hour it looks like a call. Priced by what it moves, it's the cheapest decision on this page.
You can, and if you're ready, do. But if you want to feel what working privately with Em is like before committing to six months, this is the room with no commitment. And 50% of it credits toward the container if you go on to enrol.
The week is for momentum, not a quota. You won't rebuild your whole content engine in five days and you're not meant to. You'll ship the first content built to sell with Em watching, which is exactly the part most people never start.
Not screenshots. The women themselves, on camera and in their own voice, telling you what working privately with Em actually moved.
A voice message Hayley sent after her time working with Em. Press play to hear it exactly as she left it.
Your strategy call is a full ninety minutes, in one private block. Your final call is thirty minutes at the end of your week. Em won't clock-watch you out the door, the time is yours and the strategy call runs until the plan is clear.
For one week starting the day of your strategy call, you have Em in async voice note and message support. You send hooks, captions, content and decisions as you post, and she responds within one business day. The only live calls are your strategy call and your final call, this is the implementation layer wrapped around them.
Yes. Both calls are booked to times that work across your timezone and Em's, and the integration week is async by design, so your support is never tied to a single time slot. Clients in multiple timezones use this comfortably.
This room is built for women already selling who want their content to carry more of it. If you haven't signed your first client, the strategy here won't have an offer to bite into yet, and Em would rather tell you that than take the booking.
If you enrol in Revenue Accelerator or private Consulting within 14 days of your Content Strategy Week, 50% of your fee comes off your enrolment. You raise it when you enrol and it's applied directly, no extra step.
The moment your payment clears, the confirmation page gives you a link to book your strategy call immediately, no waiting on an email. You'll also get a short prep form so Em walks in already across your content and your offers. Your integration week begins on the day of your call, and you book your final call for the end of it.
One 90-minute strategy call, a week inside your content, a final call to lock it in, 50% of your fee credited if you go further. No application required.